Tuesday, June 5, 2012

Station Avenue Productions mourns the passing of Herb Reed, founding member of The Platters, who died June 5 at a Boston-area hospice after a period of declining health, including chronic obstructive pulmonary disease. Reed was 83.

http://www.pressreleaseping.com/station-avenue-productions-mourns-passing-platters-founder-legendary-voice-herb-reed

Station Avenue Productions Mourns Passing of Platters Founder & Legendary Voice Herb Reed

MERCHANTVILLE, NEW JERSEY (JUNE 5, 2012) -- Station Avenue Productions mourns the passing of Herb Reed, founding member of The Platters, who died June 5 at a Boston-area hospice after a period of declining health, including chronic obstructive pulmonary disease. Reed was 83.

"We are deeply saddened by the passing of our friend, Herb Reed, a remarkable singer and entertainer with an exceptional voice that will live in our memories forever," shares CJ DiRoma, President of Station AVenue Productions.

Station Avenue Productions booked Herb Reed for many appearances and concerts over the past two decades. "Herb Reed is a legend - a gift to music - and he will not be forgotten as his legacy will continue to play on and on," DiRoma states, noting top hits by The Platters continue to play in movies, television and commercials. "Herb Reed was a true gentleman and entertainment professional with a musical gift enjoyed by millions over the years - he made his mark on the music industry and he will be missed."

Reed was a Kansas City, Mo., native who founded the Platters in Los Angeles in 1953. Then a quartet, the group won amateur talent shows and performed evenings and weekends up and down the California coast while the members worked days at various jobs.

Reed came up with the group's name, inspired by `50s disc jockeys who called their records platters. The Platters No. 1 hits include "The Great Pretender," "Smoke Gets In Your Eyes," "My Prayer," "Only You" and "Twilight Time."

The group was inducted into the Rock and Roll Hall of Fame in 1990 and the Vocal Group Hall of Fame in 1998. Reed continued to perform about 200 shows a year with Herb Reed and The Platters or Herb Reed's Platters until last year. Their recordings are in the Grammy Hall of Fame.

For more information about Station Avenue Productions, visit www.stationave.com.

Saturday, June 2, 2012

Every Event Has A Personality...

Led by entertainment industry veteran CJ DiRoma, Station Avenue Productions is a leading entertainment industry event production firm, producing memorable entertainment experiences that achieve success in all key areas of event production - entertainment coordination, creative branding and marketing, fulfillment of event goals and objectives, audience enjoyment, as well as public and media relations outreach and support. DiRoma shares: "Every event has a personality. Every event, no matter the size and scope, is important and must be managed with diligent preparation, creative branding, smart marketing, appropriate entertainment - stellar in nature, of course - and a careful eye for details, details, details."

Special Events Magazine is the “official and premier magazine of the special events industry in North America,” according to the International Special Events Society (ISES).

http://specialevents.com/corporate/

Each month, Smart Meetings magazine is published to set the standard for the meetings industry.

http://www.smartmeetings.com/

Smart Meetings Magazine: Convention centers have long been known for their warehouse-like looks and drab interior color palettes and decor that need dressing up. But as the meetings industry continues to grow and prove its worth, convention center general managers are addressing the need to create a more inviting space for events and the attendees who come to them.

http://www.smartmeetings.com/event-planning-magazine/2012/06/if-you-build-it-they-will-com

The June issue of Smart Meetings features an interview with Capt. Mark Kelly—astronaut, husband of former Rep. Gabrielle Giffords and one of the most compelling public speakers on the meeting circuit today.

http://www.smartmeetings.com/magazine

Station Avenue Productions, a leading event coordination, production and branding firm based in South Jersey, recently showcased high-quality events spotlighting stellar entertainers from R&B vocalist Mya to comedian Kel and more. The event production firm, which has produced and coordinated major events starring legendary artists Kenny Rogers and Barry Manilow, is also working to deliver Summer 2012 events starring Howie Mandel, Paul Rodriguez, Boyz II Men, Orlando Jones, The Charlie Daniels Band and many more great entertainers.

http://www.courierpostonline.com/article/20120529/GETPUBLISHED/205290313/Station-Avenue-Showcases-Top-Entertainment-Successful-Events?odyssey=mod|newswell|text|FRONTPAGE|s

Friday, June 1, 2012

Station Avenue's CJ DiRoma: Identify All Resources, Promote With Style & Plan Effectively

Entertainment, fashion shows, gala balls, tournaments, auctions - all play a key role when brainstorming what theme and direction a non-profit fundraising event should deploy.

It is important for non-profit organizations to, early in the planning process, identify and utilize all resources, resource recruitment campaigns, promotional outreach opportunities, signature event theme and all available opportunities for event branding and marketing."

Deciding what type of fundraiser to organize is more complex than selecting casino night over karaoke extravaganza. Early preparation, selection of unique entertainment and effective event branding - and promotion - all factor greatly in creating a popular fundraising event that is both memorable and profitable.

Profitable fundraisers are the result of creative brainstorming, intense preparation, full utilization of all available contacts and resources and effective event branding and marketing. With non-profit event planning, organizing ideas and deployment goals early in the process is critical - six-months is too short a time to plan a successful event.

CJ DiRoma
President
Station Avenue Productions
www.stationave.com

FundRaisers.com: Breakfasts, Auctions, Bake Sales, Car Washes. What Can Your Non-Profit Do To Stand Out?

http://www.fundraisers.com/ideas/eventfundraising.html

FundRaisers.com: A Guide To The World Of Fundraising. Take A Moment, Review Expert Tips

http://www.fundraisers.com/ideas/topten.html

Special Events Magazine: Fundraising In Tight Economy Is Theme Of Insights, Articles

http://specialevents.com/searchresults/?terms=Fundraisers&cat=Fundraisers&x=0&y=0

Special Events Magazine: Successful Fundraisers are Parties with Staying Power

http://specialevents.com/fundraisers/successful_fundraisers_are_parties_with_staying_power/

Non-Profit Focus: Fundraising events seen as challenge. Philanthropy Journal tells WHY.

http://www.philanthropyjournal.org/news/top-stories/fundraising-events-seen-challenge

Non-Profit Tip: Did you know social media use is growing at non-profits. See the latest in Philanthropy Journal!

http://www.philanthropyjournal.org/news/top-stories/social-media-use-grows-nonprofits

The Philanthropy Journal is an independent voice and champion for nonprofits and their supporters.

http://www.philanthropyjournal.org/

Planning A Non-Profit Event? See What Resources May Be Ideal With The Alliance For Non-Profit Management

http://www.allianceonline.org/

6 Things To Remember When Planning A Non-Profit Event

http://www.fundraising123.org/article/what-you-need-remember-when-planning-event#.T8mRBmGB7IU

Business Trade Shows Are Big Business! Did You Know Entertainment & Event Planning Factor Greatly When You Plan Your Trade Show Display? See More!

http://www.biztradeshows.com/

Get To Know Special Events Magazine!

http://specialevents.com/

Station Avenue Productions Produces Successful Events, Showcases Top Entertainers

http://www.pr.com/press-release/416466

Station Avenue Productions: Stellar Entertainers Targeting Cove Haven Entertainment Resorts

http://pressreleaseping.com/station-avenue-productions-stellar-entertainers-targeting-cove-haven-entertainment-resorts

Station Avenue Productions Launches "Brand A Better Event" Initiative

http://www.pr.com/press-release/416464
http://www.prlog.org/11885923-station-avenue-productions-produces-successful-events-showcases-top-entertainers.html

Station Avenue Productions Launches "Brand A Better Event" Initiative

Unique event branding and creative event marketing create radically successful results in corporate, non-profit and community events.

Station Avenue Productions, a division of The asterism* Group, has launched an initiative designed to educate and inspire event organizers, popular venues, community associations and non-profits - Brand A Better Event.

Brand A Better Event, a boutique service offering of Station Avenue Productions, focuses on the creative consulting, targeted marketing, public and media relations campaigns, promotional outreach initiatives, creative design expertise, social media empowerment and related elements crucial to successfully launching, promoting, coordinating and delivering memorable events.

"Branding an event is perhaps the single, most important element in event coordination and event planning," reports CJ DiRoma, President of Station Avenue Productions. "Everything from an event's logo to an event's press releases to the signature stylings of the event itself make a tremendous impact on an event's overall success - or failure."

With more than 20 years of successful experience in event planning - including major galas for corporate entities, exceptional non-profit fundraising experiences, entertainment events (concerts, comedians, chefs, authors)  and more - Station Avenue Productions are experts in branding events of all sizes, for all venues.

Station Avenue Productions provides exceptional service in all avenues of event delivery - event creation, event coordination, event planning, event production, event entertainment management, event entertainment marketing, overall event marketing, event branding, event public and media relations outreach and more.

"Branding is important for any business, any association - any initiative - and that is no less true for the creation and delivery of spectacular events," DiRoma explains. "When planning an event, whether a business seminar, entertainment extravaganza, non-profit gala or seasonal community event, the branding of the event sets the tone for the event's recognition and ultimately success."

Station Avenue Productions provides superior service in event branding. For more information on Station Avenue Productions, visit www.stationave.com.

ABOUT STATION AVENUE PRODUCTIONS

Station Avenue Productions is a division of The asterism* Group, headquartered in Merchantville, New Jersey, within miles of Center City Philadelphia. Station Avenue Productions brands, coordinates and produces events throughout New Jersey, Pennsylvania, Delaware, New York and throughout the United States.

The asterism* Group is a professional services constellation of talents, including Station Avenue Productions, Consumption Marketing and Little Flower Creative. For more information, go www.stationave.com or LIKE Station Avenue Productions and The asterism* Group (see Asterism Group) on FACEBOOK.

http://www.courierpostonline.com/article/20120529/GETPUBLISHED/205290313/Station-Avenue-Showcases-Top-Entertainment-Successful-EventsSee Station Avenue in the Courier-Post!

Station Avenue Showcases Top Entertainment, Successful Events


Station Avenue Productions, a leading event coordination, production and branding firm based in South Jersey, recently showcased high-quality events spotlighting stellar entertainers from R&B vocalist Mya to comedian Kel and more.

The event production firm, which has produced and coordinated major events starring legendary artists Kenny Rogers and Barry Manilow, is also working to deliver Summer 2012 events starring Howie Mandel, Paul Rodriguez, Boyz II Men, Orlando Jones, The Charlie Daniels Band and many more great entertainers.

Station Avenue Productions, a division of The asterism* Group also headquartered in Merchantville, New Jersey, produces events and coordinates entertainment opportunities for leading venues, non-profit organizations, corporate entities and community organizations throughout the United States, with a targeted focus on New Jersey, Pennsylvania, Delaware, New York, Maryland, Virginia, West Virginia and California.

Led by entertainment industry veteran CJ DiRoma, Station Avenue Productions is a leading entertainment industry event production firm, producing memorable entertainment experiences that achieve success in all key areas of event production - entertainment coordination, creative branding and marketing, fulfillment of event goals and objectives, audience enjoyment, as well as public and media relations outreach and support.

"Every event has a personality," reports CJ DiRoma, President of Station Avenue Productions. "Every event, no matter the size and scope, is important and must be managed with diligent preparation, creative branding, smart marketing, appropriate entertainment - stellar in nature, of course - and a careful eye for details, details, details."

Currently, Station Avenue Productions is the event production and event coordination firm of choice of Cove Haven Entertainment Resorts in the beautiful Pocono Mountains Region of Pennsylvania.
Station Avenue Productions has also coordinated events for non-profit organizations, including The Christopher & Dana Reeve Foundation and many more. Station Avenue Productions routinely coordinates and produces signature events targeting Philadelphia, Pennsylvania, as well as Atlantic City, New Jersey.

Well-known throughout the Delaware Valley Region for exceptional service and style in the delivery of successful events, Station Avenue Productions has organized hundreds of entertaining event experiences throughout the Delaware Valley Region.

For more information on Station Avenue, visit www.stationave.com.

On FACEBOOK, search Station Avenue Productions and LIKE the company to receive updates on the company's latest events, showcased entertainers and links to celebrity news and information.

Station Avenue Productions is a proud division of The asterism* Group, a constellation of boutique businesses which includes Consumption Marketing and Little Flower Creative. The asterism* Group delivers exceptional professional services ranging from brand development to public and media relations to creative design and creative style consulting for events, corporations, associations and more.

For more information, or to connect with Station Avenue Productions, visit www.stationave.com.